So, the first book in Lynn Hardy's PROPHECY OF THE FLAME series is re-releasing next month. It's fun to see the following she has developed from attending sci-fi conventions and renaissance faires. There is even a video game being designed based on her characters--which gives me "coolness points" with my son. But the coolest thing about Lynn's book is how all proceeds will be going to Agape Assistance (http://www.agapeassistance.org/) to help get homeless families off the street. So we've cooked up a little event to bring in even more money for the charity...Lynn and I are meeting with the promotions department at Edward's Stadium 22 today to finalize the coordination of Lynn's book launch with the premier of fantasy movie Percy Jackson. Basically, we are going to be having a little party in the lobby of the theatre Feb. 12-13. We'll have radio stations broadcasting live and models dressed up like the characters from PROPHECY OF THE FLAME handing out information on Agape Assistance. A raffle for movie tickets will also help raise money. Cake will be served. (What's a party without chocolate?) And of course, Lynn will be autographing copies.
Lynn has been a blast to work with. At first we went the sci-fi route, planning to launch her book at a convention, but with nothing scheduled nearby we had to come up with a Plan B. The funny thing is that Plan B is going to B so fabulous that I already have other authors asking for similar movie star treatment.
My response? Don't limit yourself to what's been done already. If you've got a horror book, maybe launch at a haunted house. If you write cowboy poetry, go to the National Cowboy Poetry Gathering like author John Cline is doing. Or try to break a world record like I'm going to do when my middle-grade novel THE WATER FIGHT PROFESSIONAL comes out. (Anybody up for the world's biggest water fight?) If it's your book, make it a fun and memorable experience for you.
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